When Google announced Enhanced Campaigns last year, like many marketers, the team at coupon deals site Savings.com was skeptical and surprised that they would be forced to adjust their approach to mobile. In a soon-to-be-released case study from Google, Savings.com shares how they quickly pivoted...
Please visit Search Engine Land for the full article.
from Best Digital Marketing Reads
Please visit Search Engine Land for the full article.
from Best Digital Marketing Reads
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