Wednesday, May 28, 2014

Mobile SEM Strategy: How Increased Mobile Search Revenue By 1000 Percent YoY

When Google announced Enhanced Campaigns last year, like many marketers, the team at coupon deals site was skeptical and surprised that they would be forced to adjust their approach to mobile. In a soon-to-be-released case study from Google, shares how they quickly pivoted...

Please visit Search Engine Land for the full article.

from Best Digital Marketing Reads

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